Stop procrastinating and just get started...

I met a 'business owner' last week who attended an event I founded called The Hertfordshire Business Growth Show. They loved the event and it was really lovely to chat to them but, here's the thing - they were still waiting to take the leap to launch and start their business!

And that got me thinking...

Every aspiring business owner has that moment.

That moment where they stand at the edge of an idea, staring into the unknown, debating whether to take the first step or wait until things feel ‘just right.’

But here’s the truth: if you wait for everything to be perfect, you’ll never start.

I’ve probably had more than my fair share of 'not feeling ready' over the years when I've launched different businesses, events and community initiatives. But I knew that taking action beats hesitation every single time.

Success isn’t about waiting for the stars to align. It’s about taking a deep breath, stepping forward and risking failure in pursuit of something great.

I remember very clearly the day when I signed the venue contract for the first Herts Business Growth Show in 2023. I was committing to a minimum spend of £12k and I hadn't even sold a ticket, got any interest, got any sponsors or a clear roadmap of exactly how it would unfold.

But what I did have was a vision - to create an event where business owners could come together, share ideas, learn and grow.

It was a bold move but I knew that commitment of signing on the dotted line of the contract would push me to make it work.

And it did.

That show turned into a thriving event that we ran for two years and is something that I loved establishing and growing to give real value to local business owners.

That’s the difference between waiting and doing. If I had hesitated, worried about filling seats before securing the space, the event may never have happened.

But by making the commitment first, I forced myself to rise to the challenge.

If there’s one lesson I’ve learned over and over again, it’s this: clarity comes from action, not the other way around.

You don’t need the perfect plan. You don’t need every question answered. You just need to start.

Will you make mistakes? Absolutely. Will there be challenges? Of course.

But every successful entrepreneur will tell you the same thing: the real growth comes from the doing, not the waiting.

So, what’s stopping you?

The best time to start was yesterday. The next best time is today.

If you’ve been holding back on launching that business, releasing that product, or stepping into a bigger version of yourself - this is your sign.

Take the leap. Put your work out there. Risk failure. Because in the end, the only true failure is never starting at all.

You don’t need permission. You just need to go for it.

#gettingstarted #businessgrowth #businessevents #hertfordshire #businessowners